TV News Comes to Niagara!

(Niagara Region, ON  – January 25, 2011) – Niagara News TV (NNTV) is set to launch on February 7, 2011 as the Niagara Region’s only local newscast. This exciting new television venture will provide a long-awaited medium that will inform, connect and celebrate the people of Niagara.

NNTV will feature a nightly newscast airing Monday to Friday from 5 p.m. – 11 p.m. Outside the newscast; the station will feature weather information using the AccuWeather CinemaLive Weather Display System (one of the best and most accurate weather forecasting systems in the world), along with rotating digital news feeds. NNTV will be available free to Cogeco digital subscribers on channel 556.

With nearly 450, 000 people living in 12 distinct municipalities, the Niagara Region represents the 12th largest television market in Canada. “The demand for in-depth local television programming has long been a hot topic here in Niagara. We are very excited to finally provide local residents with the TV newscast they want and need,” says Frank Thibault, President of NNTV.

NNTV news will cover issues and stories that affect the Region at large. On Monday February 7th, NNTV will be available from Port Colborne to Niagara-on-Lake. Grimsby and West Lincoln will be added in the coming months. With a truly local focus, NNTV will feature engaging interviews and local news stories including sports, entertainment, public affairs and community events coverage. Local residents will be invited to share their news tips and story ideas. Canadian Press and CNN will provide additional news content with a national and international focus.

Located at 1 St. Paul St. in St. Catharines, the NNTV studios will be home to a dynamic news team including Niagara natives Annie Silvester and Kim Rossi, both skilled journalists with a combined 30 years of broadcasting experience; along with newcomer and St. Catharines resident Krissy Vann, who will provide weather reporting. Rounding out the team is Joe Scaringi, a local sports journalist who joins NNTV as the sports anchor. Canadian radio icon Rick Hodge will provide NNTV viewers with diverse sports commentary, and four NNTV video journalists will also research and report the news.

The CTRC granted NNTV with Canada’s first-ever “Category 2” digital license to provide television programming to a local market. Also granted by the CRTC was the permission to sell local advertising, which was based on NNTV’s mandate to focus on local content. “The CRTC’s green light paved the way for our distribution agreement with Cogeco, and all the pieces finally came together. We are thrilled to see this project take flight,” said Thibault.

For more information, please visit http://www.nntv.ca

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Media inquiries and interview requests:

Jillian D’Archi

jillian@pressrunpr.com

289.235.9238

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